Northern Lights Direct LTD

Owners: Richard Baker, Bryan Walkey, Hx2 Holdings, INC.
Acct #325219
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2
Total Licenses
1
Active
1
Locations
2007
Operating Since

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Business Summary

Past revocationRecently relocated

Northern Lights Direct LTD has been operating in Chicago since 2007 (~19 years). They currently hold 1 active license (2 total on file) across 1 location in RIVER NORTH and LOOP.

Primary activity: Provide Advertising or Marketing Services | Enagage in Multi-Media Services (Marketing / Creative).

Notable: Past revocation and Recently relocated.

Most recent activity: relocation on 2026-08-24.

Locations

2 addresses on file
  • 20 N WACKER DR 12 1256Loop · 1 licenseActive
    Licenses (1)
    • Limited Business LicenseActive2026-08-24
  • 222 W MERCHANDISE MART PLZ 12 1212Near North Side · 2 licensesInactive
    Licenses (2)
    • Limited Business LicenseCancelled2024-09-27
    • Limited Business License2023-10-30

Activities

Provide Advertising or Marketing Services | Enagage in Multi-Media Services

Licenses

3 records

One row per license event since 2020. Tap any row for the full record. A renewal with no issuance below it points to a license first issued before our 2020 coverage window.

Limited Business LicenserelocationActiveIssued 2026-08-24 · Expires 2028-09-15
License number
3099634
License code
1010
Site number
4
DBA name
Northern Lights Direct LTD
Legal name
Gainshare Performance Marketing, LTD.
Address
20 N WACKER DR 12 1256, CHICAGO, IL 60606
Business activity
Provide Advertising or Marketing Services | Enagage in Multi-Media Services
Application type
C_LOC
Conditional approval
N
License start
2026-08-24
Payment date
2026-08-17
Date issued
2026-08-24
Expiration
2028-09-15
Status change
Data not available
Ward
42
Precinct
Data not available
Police district
1
Community area
Loop
Neighborhood
LOOP
SSA
Data not available
Limited Business LicensecancellationCancelledIssued 2024-09-27 · Expires 2026-09-15
License number
2924792
License code
1010
Site number
3
DBA name
Gainshare Performance Marketing LTD
Legal name
Gainshare Performance Marketing, LTD.
Address
222 W MERCHANDISE MART PLZ 12 1212, CHICAGO, IL 60654
Business activity
Provide Advertising or Marketing Services | Enagage in Multi-Media Services
Application type
RENEW
Conditional approval
N
License start
2024-09-16
Payment date
2024-08-07
Date issued
2024-09-27
Expiration
2026-09-15
Status change
2026-08-17
Ward
42
Precinct
14
Police district
18
Community area
Near North Side
Neighborhood
RIVER NORTH
SSA
Data not available
Limited Business LicenselapseIssued 2023-10-30 · Expires 2024-09-15
License number
2924792
License code
1010
Site number
3
DBA name
Gainshare Performance Marketing LTD
Legal name
Gainshare Performance Marketing, LTD.
Address
222 W MERCHANDISE MART PLZ 12 1212, CHICAGO, IL 60654
Business activity
Provide Advertising or Marketing Services | Enagage in Multi-Media Services
Application type
C_LOC
Conditional approval
N
License start
2023-10-30
Payment date
2023-08-11
Date issued
2023-10-30
Expiration
2024-09-15
Status change
Data not available
Ward
42
Precinct
14
Police district
18
Community area
Near North Side
Neighborhood
RIVER NORTH
SSA
Data not available

Permits & Construction

Data not available

Property & Census

Neighborhood

Median household income
$132,361
Owner-occupied housing
23.4%
Bachelor’s degree or higher
80.6%
People per sq mi
19,641
White-collar workforce
79.7%
Census tract 17031839100 · ACS 5-year 2024

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